Five days of incredible events, including workshops, forums, and national caliber keynote speakers, designed to expose us all to the creative inspiration right here in Rochester. After a few days of RAD events, you'll be more excited than ever to show the industry what Rochester creative is all about #RADWeek.
Principal and Chief Designer of David Carson Design, Inc.
Design matters. Now more than ever. Known for his unconventional style of graphic design for Ray Gun magazine in the 1990s and for revolutionizing visual communication all over the world.
Corner Office Columnist and Editorial Director, NYT Live
Creating a Culture of Innovation
The success of every idea depends on the strength of how it’s presented. We’ve all had the one big idea—that passion project we’ve worked through the night and into the morning. Everyone has felt the drive that comes with it, and the desire to see it come to life. It’s time to embrace storytelling to safeguard your next groundbreaking idea from a bad presentation that can hinder said big idea from ever seeing the light of day.
Michael brings to Dixon Schwabl more than 10 years of experience in multichannel marketing and web/digital analytics. Prior to joining the DS team, he worked for SIGMA Marketing Insights and the University of Rochester. Michael earned his MBA in marketing and competitive strategy from the Simon Business School at the University of Rochester.
Enter the Effies. You can't lose.
Two years ago Pete VonDerLinn challenged his agency to win one Effie. Now they have three. But much more important than the trophies is the effectiveness culture the Effies helped build at Partners+Napier. Hear the story and gain insider tips on how to win the award clients love.
Google's Secret Sauce—A Firsthand Experience
Ali Ali - Director and Principal Designer at Dwaiter
Have you ever wondered what keeps Google ticking? How they keep their employees engaged, motivated, and happy? Dwaiter director and principal designer Ali Ali reveals some of the lessons he learned while working there.
This fall, the entire Truth crew was enrolled in Improv. Scary and intimidating? Sort of. But also inspiring, creative and definitely full of good laughs. With each class we were pushed to listen more carefully, go with the flow, and build a story together in the moment. That takes patience, trust and a level of collaboration beyond everyday interaction with your working partners. Join us this lunch hour as we share the 5 Truths we learned in Improv and how they're making us better communicators and collaborators. Be ready to get up and move, this lunch and learn will definitely be participatory.
The future of business is being written by companies and products that—intentionally or not—shake billion dollar industries. In Design Disruptors, enter the world of 15+ industry-toppling companies—valued at more than $1 trillion dollars combined—with one unifying secret advantage: the transformative power of design.
Design Disruptors reveals a never-before-seen perspective on the design approaches of these companies and how they are overtaking billion dollar industries through design.
The importance of a personal brand that inspires your professional life.
There's no getting around earning your bones. Talent and experience count in this industry. But industry talent and experience are only part of how you make a name for yourself professionally. Clients expect that you're bringing both to the table. It's the talent and experience you have personally-who you are as a human in this world-that set's your work apart in depth and range, and sets you apart when they're looking to hire.
Whether self-employed or working for a major firm; learn the key financial decisions you should be making to build confidence and control around your most important goals. James Farley will share scalable strategies as it relates to cash flow management, risk management, wealth accumulation, tax strategies, and distribution planning.
David Carson is a graphic designer, art director and surfer. He is best known for his innovative magazine design, and use of experimental typography. He was the art director for the magazine Ray Gun, in which he employed much of the typographic and layout style for which he is known. In particular, his widely imitated aesthetic defined the so-called "grunge typography" era.
In a feature story, Newsweek magazine said of Carson that he "changed the public face of graphic design".
His layouts featured distortions or mixes of 'vernacular' typefaces and fractured imagery, rendering them almost illegible. Indeed, his maxim of the 'end of print' questioned the role of type in the emergent age of digital design, following on from California New Wave and coinciding with experiments at the Cranbrook Academy of Art.
When Graphic Design USA Magazine (NYC) listed the "most influential graphic designers of the era" David was listed as one of the all-time 5 most influential designers, with Milton Glaser, Paul Rand, Saul Bass and Massimo Vignelli.
Adam Bryant conducts interviews with chief executives for Corner Office, a feature about leadership and management in The New York Times and on NYTimes.com that he started in March 2009. It now appears twice weekly, on Friday and Sunday.
Adam has had many roles at The Times, including business reporter, deputy business editor, deputy national editor and senior editor for features. He is also a former senior writer and business editor at Newsweek magazine. Adam was the lead editor of a series on the dangers of distracted driving that won a Pulitzer Prize for National Reporting.