Archive for Public Relations

RAF Inspired: Back To Basics

RAF Inspired: Back To Basics By Chelsea Wagner I’m sorry for the misleading title, but the link you just clicked is actually not an Ina Garten fan fiction essay. If that is what you’re looking for, why? What kinds of elegant food preparation and easy…

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Simple, short, and sweet. Period. The end.

Brevity is de rigueur for PR professionals, especially when it comes to pitching—both traditional journalists and bloggers. And while we’re now using social media to assist with these efforts, these tools have created an entirely new dimension of brevity. A leader in the PR and…

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In Any Event

Best practices sought for non-profit event marketing.

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Roc Rocks!

Rochester is home to considerable communications talent. On the heels of yet another successful Addy Award ceremony, the Public Relations Society of America Rochester Chapter celebrated the 20th year of its annual PRism Awards program. The event was held on June 11 at Casa Larga…

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RAF board members honored; Hayzlett tweets at Ad Council luncheon

We are super proud that not one, but TWO RAF board members will be honored at the Ad Council’s annual Spring Luncheon Celebration on Wednesday, June 3, 2009 at the Hyatt Regency Rochester. Matt Jones of Wegmans and John Myers of John Myers Photography will…

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Social media duke it out

Twitter and Facebook are seasoned veterans of the social media scene. Yet, there continues to be considerable discussion around these two behemoths of late—particularly when it comes to their mind-boggling growth rates. Twitter is a phenomenon in its own right. With a 1,382% annual growth…

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What’s PR got to do with it?

I was thrilled to have been chosen as a RIF RAF blogging team member. Ever since, I’ve been looking forward to my inaugural blog post. Yet I’ve also been debating what to write about, because I am a PR girl in RAF’s largely advertising world….

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