Archive for Creative

Freelancer Spotlight: Duet – Story & Design

Mike Durand and Ann Stephenson are the co-founders of Duet, a story and design studio. They moved to Rochester from Seattle last summer and bring a ton of experience with them. Mike is a writer, strategist, and coach. Prior to starting Duet, he led corporate…

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Freelance Spotlight: Michele Hamilton Randall

Michele Hamilton Randall is a self-employed art director, creative director and client collaborator. Her business of 21 years, Hamilton Creative, has helped great brands (Terry Cycling, ABVI-Goodwill, Cohber and Jewish Senior Life) solve big challenges, navigate unchartered territory, and reveal amazing potential. Her work has…

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Freelancer Spotlight: David LeVant

David is a freelance copywriter, creative director, and marketing strategist—but he’ll tell you that 99% of the time people pay him to write things that help them sell stuff. Since beginning his career in 1988, David’s objective has been to help companies communicate more effectively…

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RAF and Rochester Contemporary Art Center Announce Opening of On the Side Exhibition

Rochester Advertising Federation and Rochester Contemporary Art Center Announce Opening of On the Side Exhibition Exhibit features work of members of the Rochester advertising community ROCHESTER, N.Y., Sept. 6, 2018 -The Rochester Advertising Federation (RAF) and the Rochester Contemporary Art Center (RoCo) announce the opening…

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RAF and RoCo Collaborate for On the Side Exhibition

Rochester Advertising Federation and Rochester Contemporary Art Center Collaborate for On the Side Exhibition Members of Rochester advertising community invited to submit work for 4th annual exhibition ROCHESTER, N.Y., Aug. 7, 2018 –  Rochester Contemporary Art Center (RoCo) invites members of the design and advertising…

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Freelancer Spotlight: Kelly Feger, Graphic Designer

Kelly Feger is a Junior Graphic Designer. She grew up in Northern Michigan three hours away from the nearest city. When she was young, her classmates would go to her whenever they wanted someone to draw a picture. She began drawing trees, then dragons, and…

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RAF Inspired: Sunsets and Dog Turds

RAF Inspired: Sunsets and Dog Turds By Matt D’Angelo, RAF Events Co-Chair and Digital Creative Director at Martino Flynn. “I think the fun of being a graphic designer is to do something original, to make images that nobody’s ever seen before. And the only way you’re…

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Just Enter the Project.

Just Enter the Project. “The post-grad, real world newbie’s guide to the RAF ADDY’S and Beyond” Guest blog by Sarah Cipro This is my first blog post…like ever. Do I start with my name? or will there be an introduction to who I am before?…

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RAF Inspired: Travel and Freakin’ Live Life

RAF inspired: Travel and Freakin’ Live Life By Aaron Gordon “Twist my arm why don’t you” is probably your first reaction. But if you’re a creative like me who has fun producing video content on a daily basis, life can seem like a vacation, and…

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Beyond the Side: Impostor Syndrome

Beyond the Side: Impostor Syndrome By Stacey Rowe Full disclosure: I have an interesting history with public restrooms and the ADDY Awards. The first year I attended, I fell asleep in the Convention Center bathroom for three hours. Since the building was locked, the custodians…

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