Archive for Ad Industry

RAF and Rochester Contemporary Art Center Announce Opening of On the Side Exhibition

Rochester Advertising Federation and Rochester Contemporary Art Center Announce Opening of On the Side Exhibition Exhibit features work of members of the Rochester advertising community ROCHESTER, N.Y., Sept. 6, 2018 -The Rochester Advertising Federation (RAF) and the Rochester Contemporary Art Center (RoCo) announce the opening…

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RAF and RoCo Collaborate for On the Side Exhibition

Rochester Advertising Federation and Rochester Contemporary Art Center Collaborate for On the Side Exhibition Members of Rochester advertising community invited to submit work for 4th annual exhibition ROCHESTER, N.Y., Aug. 7, 2018 –  Rochester Contemporary Art Center (RoCo) invites members of the design and advertising…

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Freelancer Spotlight: Matt Levar

Matt is an accomplished and award-winning design and marketing professional. He has 18 years experience and a diverse set of creative marketing, design, writing, photography and public relations skills. Matt is a former Clevelander who moved to Rochester. He is seeking employment in his new…

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Resiliency + Rochester

Resiliency + Rochester By Sharon Napier, CEO, Partners + Napier I’m very proud to live in Rochester and run an ad agency here. And, I’ve heard it all, just as I’m sure you have. “Oh! That’s near Westchester, right?” “Isn’t it cold up there?” “How…

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Media Mavens in the spotlight

“It was and is a fucking honor to be given this award.” Those are the words of Tracy Till, one half of the Butler/Till duo who received the RAF Silver Achievement Award this year. Sue Butler and Tracy Till founded Butler/Till in the spare room…

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RAF 20 Minutes & A Beer :: A Deliberate Life w/ Matt Smythe & Grant Taylor

As we dive headfirst into the holiday season that for many of us in this industry is filled with equal parts celebrating with family & friends and working to meet the demands of clients with last remnants of budget dollars to spend, I found it…

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2012 State of the RAF

The 2012 state of the RAF. My last address I get to give as president, and I am leaving on a high note. I soon pass the presidential torch to T.C. Pellett. The Marketing guru over at the Monroe County Parks Dept. As a non-agency…

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How much can you tolerate?

You need creative flow to rock new concepts. But we all have “flow-suckers” that we allow to drain our energies. They appear as (daily?) worries about tasks undone, things unsaid, etc. In the coaching world we call them “tolerations.” Things you tolerate on some level…

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The State of the RAF

Watching the state of the Union Address from President Barack Obama inspired me to give my own State of the RAF speech, and well since there is no avenue (yet) for me to give a citywide address on the state of our industry, I’ll have…

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Get Your Freak On.

Be judgmental. We insist. That’s what I told the 6 judges from various disciplines that judged the work for the 2010 Addy Awards. And well RAF members, we had a very successful first day here in the suburbs of Chicago, Illinois. They combed through all…

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