Rochester Advertising Federation

A Day With David Carson- Graphic Design Innovator

A Day With David Carson- Graphic Design Innovator (well, 36.5 hours to be exact) By Bob Charboneau, RAF President Carson flew in about 9:15 Thursday night from LAX by way of Chicago, his flight delayed two hours and barely making his connection. He looked hungry and…

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Just Enter the Project.

Just Enter the Project. “The post-grad, real world newbie’s guide to the RAF ADDY’S and Beyond” Guest blog by Sarah Cipro This is my first blog post…like ever. Do I start with my name? or will there be an introduction to who I am before?…

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RAF Inspired: Learning from my students

RAF Inspired: Learning from my students By Carolyn Lagoe Who inspires me? My students. I’ve had the great fortune of teaching for the past nine years. I began teaching as a means to an end. My education would be financially supported if I taught two…

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Creating a Campaign that is ADDY Worthy

Guest Blog by Fontaine Rittelmann As I walk down the halls of Rochester Institute of Technology (RIT), I am surrounded by the great achievements from students past. I cannot help but to feel inspired when I see the award-winning projects plastering the walls. As a student…

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RAF Inspired: Inspiration is intention

Guest Blog by Bob Bailey  When I think about inspiration, I think of two types. The first is when I’m mentally stuck and need a jolt—a shift of mind—new perspective on my situation for greater vision of possibility. You know, go for a run, crank…

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Deathwish: We nearly hospitalized our producer for an ADDY

Deathwish: We nearly hospitalized our producer for an ADDY Guest Blog by Christopher Coe I remember hearing of the RAF ADDY’S as far back as my first year of undergrad. It was Spring in Rochester as Juniors and Seniors scrambled around the building having prints…

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RAF Inspired: Travel and Freakin’ Live Life

RAF inspired: Travel and Freakin’ Live Life By Aaron Gordon “Twist my arm why don’t you” is probably your first reaction. But if you’re a creative like me who has fun producing video content on a daily basis, life can seem like a vacation, and…

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RAF Inspired: Being inspired by the WRONG career choices.

How to have no idea what you want to do with you life, change careers paths multiple times, and fall ass-backwards into career happiness. By Aaron Lattanzio Warning* this is not a blog on how to have a fiscally responsible education. There are far too…

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Resiliency + Rochester

Resiliency + Rochester By Sharon Napier, CEO, Partners + Napier I’m very proud to live in Rochester and run an ad agency here. And, I’ve heard it all, just as I’m sure you have. “Oh! That’s near Westchester, right?” “Isn’t it cold up there?” “How…

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Media Mavens in the spotlight

“It was and is a fucking honor to be given this award.” Those are the words of Tracy Till, one half of the Butler/Till duo who received the RAF Silver Achievement Award this year. Sue Butler and Tracy Till founded Butler/Till in the spare room…

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