WELCOME TO THE NEW RAF

Yeah, we admit this new site is a little retina-burning, but we’ve repositioned and can’t contain our excitement in serving you better.

RAF Blog

Welcome to the RAF Blog. Find some inspiration.

Congratulations to 2017 ADDYs Winners

March 17, 2017

Addys, News


We’re proud to recognize Rochester’s marketing and advertising community at the 26th annual American Advertising Awards – or as we like to call them, the ADDYS. We had a record-breaking number of attendees this year gathered to celebrate legendary ideas. Thanks to all who submitted work this year and attended the show.

Please join us in a round of applause and congratulations to all of our professional and students winners. It was legendary work for a legendary year.

 

Best of Show: LensCrafters See. Good. Daily. – Truth Collective

Best of Digital/Social: OneSight 2016 Impact Site – Truth Collective

Best of Video/Broadcast: LensCrafters See. Good. Daily. :60 – Truth Collective

Best of Print: Gold Star Gala Campaign – Dixon Schwabl

Best of Photography: Plated – Myers Creative Imaging

Judges’ Special Recognition: “To Be A Man” – Solon Quinn Studios 

 

Cross Platform: Integrated Campaigns

Cross Platform: Public Service

Cross Platform: Advertising Industry Self-Promotion

  • FUEL 17: FAIL – Cohber – Silver

Film, Video, & Sound: Online Film, Video, & Sound

Film, Video & Sound: Branded Content & Entertainment

Film, Video & Sound: Public Service

Sales & Marketing: Collateral Material

Sales & Marketing: Direct Marketing

Sales & Marketing: Sales Promotion

Print Advertising: Advertising Industry Self-Promotion

Out-of-Home & Ambient Media

Online/Interactive: Websites

Online/Interactive: Social Media

Online/Interactive: Public Service 

Online/Interactive: Apps

Online/Interactive: Advertising Industry Self-Promotion

Elements of Advertising: Copywriting

Elements of Advertising: Visual

Elements of Advertising: Film & Video, Cinematography 

Elements of Advertising: Film & Video, Video Editing

Elements of Advertising: Film & Video, Animation, Special Effects or Motion Graphics

Elements of Advertising: Digital Creative Technology

Elements of Advertising: Sound

Local: Alternative Printing Methods & Special Finishing

Local: Booklets, Catalogs, Folders & Binders

Local: Direction

  • UR Medicine “You Are My Sunshine” – Icon Films – Silver

Local: Production Value

Local: ROI

 

Student Winners

 

#belegendary