Past Events
"How to Sell Creative Work to Clients" Professional Development Seminar
Thursday, July 15, 2010
Presenting creative work to clients or prospects is not as much about presentation skills as it is about selling skills. Clients need to be transformed from "creative evaluators" to "creative champions." If your clients are discussing the color and font, they are still in "creative evaluator" mode and this workshop will help you to turn clients into champions of your creative work instead of killers of great ideas.
This workshop explores how to turn creative staff from presenters of work to proponents of work, and how to sell the big idea instead of the details.
This event is sponsored and hosted by 4A's New York State Council.
Mad Men®-style Party at George Eastman House
Friday, June 25, 2010
You're invited to celebrate the Colorama exhibition with a party in the style of TV show Mad Men® to recognize the advertising marvel that was Colorama and the era on which the exhibition focuses, the 1960s. Pillbox hats and fedoras optional. Grab a martini and be part of a modern Colorama (panoramic image) to be shot during the party by Kodak's Steve Kelly, who photographed several Coloramas.
For more information, visit eastmanhouse.org
20 minutes & a beer
Tuesday, May 18, 2010
Spinach is to Popeye as SEO is to Site Development. Find out what the hell we're talking about with Will Weidman.
RAF Backstage Pass
Tuesday, May 18, 2010
Come experience the largest sound stages outside of NYC at Young Lion Studios. Together with Mammoth Productions, both companies have made substantial investments that will raise the production value of broadcast & film projects being shot right here in your own back yard.
If you're involved in broadcast production, directing, producing, shooting, editing, etc, you won't want to miss this event. It's a chance to network with your peers, taste some great wines, and see these new resources first hand.
RIT Senior Graphic Design Walkthrough
Thursday, May 13, 2010
Celebrating the accomplishments of the RIT Senior Graphic Design BFA Candidates sponsored by School of Design and Vignelli Center for Design Studies. If you would like more information, please email Nancy Ciolek at nacfad@rit.edu.
7th Annual RAF Freelance Creative Expo
Thursday, April 22, 2010
Be an exhibitor and meet other freelancers. Or attend the expo for free and meet dozens of top freelance copywriters, art directors, photographers, web designers and more. Plus, you'll get to mingle with agency creative directors, small biz owners, marcomm movers & shakers and other communication pros.
20 minutes & a beer
Tuesday, April 20, 2010
Brad Van Auken presents "Going Beyond the Ad: Customer Touchpoint Design"
AIGA Upstate New York presents Debbie Millman
Thursday, April 01, 2010
What makes a brand stand out? Is there some magic that turns a simple script logo for a soda into the international graphic icon that is Coca-Cola, or makes us salivate over the latest product from Apple? Presented by Debbie Millman, partner at Sterling Brands and President of the AIGA, this presentation takes a deep dive into the influence branding has on our everyday lives, from branding ourselves and the world around us to the role branding plays in the products we buy and the way we live.
Presented by AIGA Upstate New York
The 2010 Addy Awards
Friday, March 12, 2010
The RAF's Annual Addy Awards Show & Party exists to honor and celebrate creative excellence in Advertising and the Advertising Arts. It's not easy to win an Addy. The RAF Board ensures the competition is fair and rigorous by recruiting impartial and discerning judges from top creative markets such as Miami, New York City, and Toronto. In other words, winning an Addy is a major creative achievement. And that calls for a major celebration.
20 minutes & a beer
Tuesday, February 16, 2010
RAF Communications Chair Andrea Zuegel presents on the topic of Web Design/Usability. Information on us, beer on you.
20 minutes & a beer
Tuesday, January 19, 2010
Chris Lyons presents, "The business of freelance." Information on us, beer on you.
20 minutes & a beer
Tuesday, November 17, 2009
Jeff Gabel from Partners + Napier presents, "The common constructs of great ideas." Information on us, beer on you.
Creative SpeeDate 3
Monday, October 19, 2009
Art directors, designers, creative directors, photographers, writers, printers talk it up then move on. Get five minutes of talk with the creative professionals you want to meet.
(Poster design by Rachel Poulin, photography by Heather Martin)
20 minutes & a beer
Tuesday, September 22, 2009
Join Jon Brown, Director of Interactive Services at Partners + Napier, and your fellow RAF members for a conversation on Social Media, as in What, When, Where, Why and How. Information on us, beer on you.
RAF Wine Tasting 2009
Wednesday, June 10, 2009
Boxy is good. Sample premium BOXED wine from Black Box, Hardy's, and Banrock Station at the 2009 RAF Wine Tasting. Sponsored by John Myers Photography, Constellation Wines, and Canfield & Tack. Valet parking available.
10th Annual 2009 Student Portfolio Review
Thursday, April 02, 2009
How thick skinned are you? Find out when creative directors from area advertising agencies and creative firms dig into your portfolio and offer feedback, advice and career info. This one-night-only program is open to all senior-year and junior-year graphic design, advertising, new media, and copywriting students with portfolios.
The 2009 ADDY Awards
Friday, March 13, 2009
The RAF's Annual Addy Awards Show & Party exists to honor and celebrate creative excellence in Advertising and the Advertising Arts. It's not easy to win an Addy. The RAF Board ensures the competition is fair and rigorous by recruiting impartial and discerning judges from top creative markets such as Miami, New York City, and Toronto. In other words, winning an Addy is a major creative achievement. And that calls for a major celebration. Last year's Addy Show & Party was one of the most successful Addy events in RAF history. This year promises to be even better!
Creative SpeeDate 2
Monday, February 09, 2009
Art directors, designers, creative directors, photographers, writers, printers talk it up then move on. Get five minutes of talk with the creative professionals you want to meet.
Beautiful Losers at The Little Theatre
Thursday, February 05, 2009
In the early 1990's, a small group of American artists influenced by graffiti, skateboarding, punk rock and hip-hop began a movement that changed the world. This documentary tells their story, and the impact they made on art, literature, and music.
6th Annual RAF Freelance Creative Expo
Wednesday, October 08, 2008
Be an exhibitor and meet other freelancers. Or attend the expo for free and meet dozens of top freelance copywriters, art directors, photographers, web designers and more. Plus, you'll get to mingle with agency creative directors, small biz owners, marcomm movers & shakers and other communication pros.
A Little Night Out
Thursday, August 28, 2008
A totally free movie and totally fun night out at The Little Theatre, Rochester's best-loved venue for film, art, music, food and friends.
Kate's Klassy Kegger 2
Friday, June 20, 2008
RAF Members-only party with the RAF Prez. Free beer. Free hot dogs. Klassy! Sponsored by High Falls Brewery and Clark CSM.
9th Annual 2008 RAF Student Portfolio Review
Wednesday, April 16, 2008
How thick skinned are you? Find out when creative directors from area advertising agencies and creative firms dig into your portfolio and offer feedback, advice and career info. This one-night-only program is open to all senior-year graphic design, advertising, new media, and copywriting students with portfolios.
The 2008 ADDY Awards
Friday, March 14, 2008
The Addy Awards exist for one reason: to honor creative excellence in Advertising and the Advertising Arts. That's why they're not easy to win (unlike some "pay for prize" competitions). The RAF Board ensures the competition is fair and rigorous by recruiting impartial and discerning judges from top creative markets such as New York City and Toronto. In other words, winning an Addy signifies a major creative achievement.
Wines of the Pacific Rim at John Myers Photography
Thursday, January 24, 2008
Two ukeleles, Five chardonnays. And a boatload of other magnificent wines from the Pacific Rim.
Beyond Advertising: An Evening with Cabell Harris
Wednesday, November 07, 2007
The RAF is proud to welcome the unrelenting entrepreneur, creative problem-solver, industry philosopher, and–according to some–volcano of ideas. Cabell's work has been recognized in every major industry award show and he has twice been named one of the top 10 creatives in the nation.
5th Annual RAF Freelance Creative Expo
Wednesday, October 17, 2007
Be an exhibitor and meet other freelancers. Or attend the expo for free and meet dozens of top freelance copywriters, art directors, photographers, web designers and more. Plus, you'll get to mingle with agency creative directors, small biz owners, marcomm movers & shakers and other communication pros.
Creative SpeeDate 2007
Thursday, September 20, 2007
Art directors, designers, creative directors, photographers, writers, printers talk it up then move on. Get five minutes of talk with the creative professionals you want to meet.
